Cap’n Crunch 60th Birthday

Legendary cereal mascot Cap’n Crunch celebrated 60 years young with an epic birthday celebration in Palm Springs, CA. The Margaritaville Resort Palm Springs was transformed into “Cap’n’s Cove” by our sister agency, Motive.

G7 booked classic hip-hop DJ and producer, DJ Jazzy Jeff, who joined in on the fun in person and on social media, stirring up the age-old debate on how to best eat Cap’n Crunch. Do you pour the cereal first, then milk, or do you go milk first?